The client seeks to breathe new life into the LHP logo, revealing a hidden essence long embedded within its form. At its edges lies the spirit of a katana—the blade of the samurai, a reflection of the founder’s passion and discipline. My task is to weave this legacy into the mark, infusing the logo with the elegance and strength of the sword. Futuristic katana blade sections will sharpen the design, creating a symbol that not only honors tradition but also illuminates the forward vision of LHP—mirroring the precision of our craft and the spirit of our people.
YEAR
2023
ROLE
Creative Designer
SERVICES
Brand Guidelines
Branding
CATEGORY
About the project
The Forged Legacy: A New Edge
Within the existing form of our logo, a silent power has always rested—a subtle echo of our founder's passion. Like a master smith folding steel, we have embedded the spirit of the Katana, not as an addition, but as a revelation.
Now, bringing that hidden character to light.
Drawing inspiration from the Katana's sacred geometry: the Ha (cutting edge), unforgiving and precise, mirroring our sharp expertise. The Shinogi (blade ridge), defining strength and elegance, reflects the unwavering structure of our work. The Hamon (temper line), that unique, misty transition born of fire and water, becomes a symbol of LHP unique creative spirit—a fusion of art and science.
This is more than a mark; it is a Futuristic Katana Blade Section, sheathed in a digital forge. It speaks of a material elegance that is both ancient and hyper-modern. It is a canvas where the strength of steel meets the clarity of light, creating a dynamic framework to showcase our work and our people.
LHP have not changed its identity. LHP simply sharpened it, revealing the disciplined, artistic, and razor-sharp core that has always been there, waiting for its moment to slice through the ordinary.
This is the next cut. This is LHP, refined.
Smooth Scroll
This will hide itself!
This will hide itself!
LHP (Brand Design)
OVERVIEW
The client seeks to breathe new life into the LHP logo, revealing a hidden essence long embedded within its form. At its edges lies the spirit of a katana—the blade of the samurai, a reflection of the founder’s passion and discipline. My task is to weave this legacy into the mark, infusing the logo with the elegance and strength of the sword. Futuristic katana blade sections will sharpen the design, creating a symbol that not only honors tradition but also illuminates the forward vision of LHP—mirroring the precision of our craft and the spirit of our people.
YEAR
2023
ROLE
Creative Designer
SERVICES
Brand Guidelines
Branding
CATEGORY
About the project
The Forged Legacy: A New Edge
Within the existing form of our logo, a silent power has always rested—a subtle echo of our founder's passion. Like a master smith folding steel, we have embedded the spirit of the Katana, not as an addition, but as a revelation.
Now, bringing that hidden character to light.
Drawing inspiration from the Katana's sacred geometry: the Ha (cutting edge), unforgiving and precise, mirroring our sharp expertise. The Shinogi (blade ridge), defining strength and elegance, reflects the unwavering structure of our work. The Hamon (temper line), that unique, misty transition born of fire and water, becomes a symbol of LHP unique creative spirit—a fusion of art and science.
This is more than a mark; it is a Futuristic Katana Blade Section, sheathed in a digital forge. It speaks of a material elegance that is both ancient and hyper-modern. It is a canvas where the strength of steel meets the clarity of light, creating a dynamic framework to showcase our work and our people.
LHP have not changed its identity. LHP simply sharpened it, revealing the disciplined, artistic, and razor-sharp core that has always been there, waiting for its moment to slice through the ordinary.
This is the next cut. This is LHP, refined.
Smooth Scroll
This will hide itself!
This will hide itself!
LHP (Brand Design)
OVERVIEW
The client seeks to breathe new life into the LHP logo, revealing a hidden essence long embedded within its form. At its edges lies the spirit of a katana—the blade of the samurai, a reflection of the founder’s passion and discipline. My task is to weave this legacy into the mark, infusing the logo with the elegance and strength of the sword. Futuristic katana blade sections will sharpen the design, creating a symbol that not only honors tradition but also illuminates the forward vision of LHP—mirroring the precision of our craft and the spirit of our people.
YEAR
2023
ROLE
Creative Designer
SERVICES
Brand Guidelines
Branding
CATEGORY
About the project
The Forged Legacy: A New Edge
Within the existing form of our logo, a silent power has always rested—a subtle echo of our founder's passion. Like a master smith folding steel, we have embedded the spirit of the Katana, not as an addition, but as a revelation.
Now, bringing that hidden character to light.
Drawing inspiration from the Katana's sacred geometry: the Ha (cutting edge), unforgiving and precise, mirroring our sharp expertise. The Shinogi (blade ridge), defining strength and elegance, reflects the unwavering structure of our work. The Hamon (temper line), that unique, misty transition born of fire and water, becomes a symbol of LHP unique creative spirit—a fusion of art and science.
This is more than a mark; it is a Futuristic Katana Blade Section, sheathed in a digital forge. It speaks of a material elegance that is both ancient and hyper-modern. It is a canvas where the strength of steel meets the clarity of light, creating a dynamic framework to showcase our work and our people.
LHP have not changed its identity. LHP simply sharpened it, revealing the disciplined, artistic, and razor-sharp core that has always been there, waiting for its moment to slice through the ordinary.
This is the next cut. This is LHP, refined.
Smooth Scroll
This will hide itself!
This will hide itself!